WordPress for Marketing Chicago| Promote Your Business Through WordPress | Blogging For Business

WordPress

The Importance of Blogging

WordPress is a state-of-the-art publishing platform with a focus on aesthetics, web standards, and usability. WordPress blogs and blogsites are a must-have marketing tool for savvy businesses, no matter the industry or size. Not only are blogs fully indexed by Google (SEO, SEO, SEO), they provide a wonderful platform for social bookmarking and sharing by your readers across the social internet. Optimize your search engine marketing, build your brand and position yourself as an industry expert and more.

Social Sites Rank High

An important aspect of Search Engine PageRank is to appear in the resuslts page in the top 10 under search terms, both generic and branded for your business. A WordPress blog will help elevant your positive branding on Google. Blogs have high SEO (search engine optimization) value due to the large amount of fresh keyword-rich content that people can link to. So how exactly does this help with SEO and PageRank on Google? The largest and most credible social networks have a high Google PageRank. PageRank is a measurement of importance in Google from 0 to 10. Twitter, LinkedIn, FriendFeed, and Facebook all have a PageRank of 8! Using your businesses name in these social media platforms and in their URLs will all aid in elevating your Google PageRank.

Create Viral Content

By blogging about useful topics, and adding the appropriate social bookmarking tools, you encourage readers to share your content across the internet creating viral inbound links back to your blog or website.

HarpSocial Blog / Blogsite Services include:

Consultation with a Harp Social certified social media marketing specialist
Strategic Recommendation
Acquire Hosting
Vanity URL
Research and recommendatin of appropriate theme
Custom branded graphics
Download and implementation of appropriate plugins for SEO, Sharing and syncing up with your other social media platforms
Uploading first blog post
Promotion within the Harp Social platform

Call 630.691.9500 for your free consultation today!

About Diane Rayfield

Diane Rayfield - Certified Social Media Marketing Specialist - Founder, Harp Social

Events / Speaking Engagements

October 13, 2010
PCC Panel: Top Pros Examine “Using Social Media as a Powerful Branding Tool”…Three leading social media and communications pros join us for discussion on “Using Social Media as a Powerful Branding Tool.”

more information »

October 12, 2010
Crain’s Chicago Business NetMarketing: Mapping Social Marketing Strategies…Gain an understanding of the real-world possibilities of social media marketing and take away ideas for practical implementation in your organization.

more information »

August 27, 2010
City of Chicago BACP: How to use Social Media to Marketing your Business!…Leverage the power of social media to market your business to a world of potential customers. For professional services and consumer businesses alike, you’ll learn how to harness the power of Facebook, Blogs and Twitter along with best practices, time-saving tools and daily habits.

Recognized Social Media Strategist

Identified by SEO Blog Daily as one of the “top 25 social media experts to follow”, Diane Rayfield is a highly-recognized authority regarding Social Media Marketing. Her social media expertise is fortified with over 20 years of marketing, advertising and branding success for B2B and B2C clients through her agency background.

Providing Unmatched Social Media Marketing Expertise and Services, including:
	Audit and review of your existing Social Media platforms, outlets and success (and your competitors)
	Identify and prioritize goals (reputation management, lead generation)
	Strategize a synergistic, integrated social media campaign toward agreed goals
	Professional and proper implementation of custom-branded social media platforms
	Content mining, content creation and publishing
	Reactive and proactive engagement strategies
	Real-time monitoring and alerts for all selected keywords across the entire social media platform
	Qualitative and quantitative metrics, recommendations and identification of emerging trends
	Social Media Evolution (On-going evolution and tactics to remain relevant and impactful regarding your Social Media program)

ISMA Certified
International Social Media Association

Harp Social is a full-service, ISMA certified, social media marketing agency that will strategize, implement & maintain and measure the optimum mix of social media platforms to help your business utilize social media marketing to reach your goals. Our cost-effective solutions are measurable and impactful. Fully immersed in the social media culture, tools, applications and plugins, Harp Social will cross pollinate all your social platforms and your website to maximize the viral and search engine optimization advantages.

Schedule a call with one of our social media marketing specialists today!
630.691.9500

Harp Social on Facebook

Listen:

Before you can engage with your customers, and a world of potential ones, you need to listen. Harp Social will uncover real-time, relevant, impactful conversations through our proprietary mix of monitoring tools.

Evaluate:

Harp provides daily conversation analysis, tagging and tracking of the relevant conversations.

Engage:

Create active dialog with customers or potential customers on Twitter, Facebook and blog comments.